One size does not fit all
Consulting
Performance marketing solutions for both agency and client-side businesses seeking short to medium-term collaboration
Agency Collaboration
Collaborating with marketing agencies, we deliver impactful multi-channel campaigns to help businesses drive growth from their target audiences
Plug-In Resource
Expert digital marketing services and channel execution for businesses looking to fill temporary resource gaps, ensuring minimal disruption to ongoing activity
Start-Ups
Empowering start-ups to maximise online audience value through tailored performance marketing strategies across varied industries and regions
Building Teams
Helping businesses to establish in-house performance marketing teams, ensuring teams are fully equipped to construct and execute successful marketing strategies
Go-To-Market
Helping businesses launch new brands or products in national and international markets through strategic multichannel performance marketing strategies
Network Partners
Agency Collaboration
Partnering with best-in-discipline marketing agencies whose core competences lie outside of online channel strategy & execution. Together we deliver powerful multi-channel campaigns for businesses seeking to drive growth from their target audiences.
Preparation
Planning & Strategy
Early-stage brief collaboration, from ideation and pitching to strategy development
Implementation
Channel Execution
Activation and ongoing management of performance marketing channels
Evolution
Data Analysis
Reviewing and adapting strategies based on performance data insights & learnings
Trusted Management
Plug-In Resource
Providing highly proficient digital marketing expertise and channel execution to businesses seeking to bridge short-term resource gaps. Our flexible approach mitigates major disruptions to the performance of ongoing digital marketing activity.
Bespoke
Tailored Cover
Solutions built to suit varied needs, from outgoing team members to new client wins
Dependable
Established Relationships
Historic account experience reduces onboarding time and enables continuity
Immediate
Flexible Contracts
Reliable resource that allows sufficient time for effective long-term recruitment
New Beginnings
Start-Ups
Empowering start-ups to harvest the maximum available value from online audiences through tailored performance marketing strategy and execution. Our experience spans diverse territories and industries, from EMEA to NA, healthcare to automotive.
Discovery
Research & Examine
Understanding markets, their consumers & the businesses that operate within them
Planning
Strategy Building
Building the digital foundations to facilitate both short and long-term growth
Implementation
Channel Execution
Acquisition through the ongoing management of performance marketing channels
In-house
Building Teams
End-to-end support for businesses seeking to build new in-house performance marketing teams. From identifying the right talent, to providing comprehensive training and resources, we ensure teams are well-equipped to construct and execute effective marketing strategies.
Requirements
Planning & Recruitment
Develop customised recruitment plans that consider requirements and budget
Introduce
Onboarding
Tailored training programs to equip teams with the required skills, tools, and knowledge
Vacate
Team Transition
Comprehensive handover process to ensure teams can flourish autonomously
Opportunities
Go-To-Market
Enabling businesses to introduce new brands or products to national & international markets of varied maturity. Meticulously planned multichannel performance marketing strategies ensure brands enter new markets from a position of digital strength.
Uncover
Market Research
Combining quantitative & qualitative data collection to better understand the market
Mapping
Routes To Market
Produce comprehensive digital marketing workflows, from channel mix to budgets
Construct
Digital Infrastructure
Identify and implement the required software & tech for maximising marketing effectiveness
Our work
Our relationship with heycar began in 2019, when the German used car marketplace first launched to the UK market. After helping devise and implement their initial performance marketing strategy, we’ve continued to maintain an active working relationship with the business throughout their incredible growth journey.
Pretzel were instrumental in setting up and defining our early paid digital account structures, strategy and reporting infrastructure. Highly regarded within the heycar marketing team and wider business as being both excellent digital marketeers, and for being frankly unflappable, they’re the kind of people every busy growing start-up needs in their corner.
Tracy Woods
Chief Marketing Officer, heycar
Our work
Our relationship with heycar began in 2019, when the German used car marketplace first launched to the UK market. After helping devise and implement their initial performance marketing strategy, we’ve continued to maintain an active working relationship with the business throughout their incredible growth journey.
Pretzel were instrumental in setting up and defining our early paid digital account structures, strategy and reporting infrastructure. Highly regarded within the heycar marketing team and wider business as being both excellent digital marketeers, and for being frankly unflappable, they’re the kind of people every busy growing start-up needs in their corner.
Tracy Woods
Chief Marketing Officer, heycar
Meet the team
We’re here to help
Get in touch
